Her Story
The story behind the model
I have an MBA and more than twelve years of building and running small businesses — which mostly taught me that good organizations don't fail because of bad ideas. They stall because nobody has time to build the boring machinery underneath.
That machinery is my favorite part. Give me a season's worth of registrations in six spreadsheets, or a process that only works when one specific person is awake, and I will turn it into something calm and repeatable.
Outside of consulting I'm the director of a bilingual youth soccer club in south Oklahoma City. Soccer is the passion; running the club is where I learned how much of a volunteer's life gets eaten by admin — and how much of it a good system gives back.
I work with organizations across the country from Oklahoma City, and I'm as comfortable on a video call as I am on a sideline.
